Discussion Topics
Understanding the importance of communicationProjecting a positive leadership ethosDefining leadership communicationExplaining the three skill levels
Establishing your own communication improvement plan
Communication Occupies a Manager’s Day
Managers spend most of their time involved in communication:
CEO's average 36 written and 16 verbal contacts per day.* Managers spend two-thirds to three-quarters of their time in verbal activity.*
Without effective communication, nothing can happen in an organization:
“Communication and action within large and complex organizations . . . are inseparable.”*“Without the right words, used in the right way, it is unlikely that the right actions will ever occur.”*
Leadership Depends on Communication
“Effective leadership is still largely a matter of communication. . . . An effective leader thinks about what he says, carefully crafting each utterance of any significance.”*
Communication Seems Simple
Ethos is the Most Important Appeal
A Positive Ethos Can be Created
A Positive Ethos is Integral to Leadership Communication
Leadership communication . . .
Is the controlled, purposeful transfer of meaning by which leaders influence a single person, a group, an organization, or a community.
Uses the full range of communication skills and resources to overcome interferences and to create and deliver messages that guide, direct, motivate, or inspire others to action.
The Leadership Communication Abilities Spiral Outward from Core to Corporate
Mastering Leadership Communication Requires Achieving Several Objectives
Learning to
1.Project a positive ethos in writing and speaking
2.Analyze audiences and target messages to them
3.Develop effective communication strategy for all audiences and situations
4.Select and use the most effective media to reach all audiences
5.Create well organized, coherent documents
6.Write clear, concise, correct professional prose
Mastering Leadership Communication Requires Achieving Several Objectives (continued)
Learning to
7.Deliver presentations with confidence
8.Display emotional intelligence and cultural literacy
9.Lead small groups productively, whether in teams and meetings
10.Develop a vision and internal messages that guide and motivate employees
11.Design and deliver external messages to reach stakeholders with positive and effective results.
1.Provides a clear roadmap to reach defined personal communication improvement goals
2.Identifies targeted improvement areas for oral, written, and interpersonal abilities
3.Establishes specific approaches to achieving goals in each area
4.Confirms the commitment to spending time on your specific communication skill needs
Suggested CDP Content (continued)
3.Improvement approach and timetable:
Clear and specific actions to reach each goal
Deadlines that ensure achieving goals by your established time period
4.Measurement:
Built in accountability measures
Specific methods for measuring your progress
Discussion Summary
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